The Role of the Account Manager in Customer Success

Duration10'

No. of mini-lessons4

ResourcesTakeaway Tasks

Duration 10'

No. of mini-lessons 4

Resources Takeaway Tasks

Course overview

Customer success is the top priority of any business. Existing customers must have their needs continuously met, so they stay loyal to a business, reducing customer churn. But, from a big department store to a small private business, providing dedicated care to each customer isn’t easy without a certain team member.

 

That’s where an account manager comes in. Account managers renew customer contracts by building and managing customer relationships. And, of course, by providing great service and meeting customers’ needs and wants. Doing so reduces customer churn, promotes customer success, and turns a customer on the fence into a loyal client.

What's covered

The responsibilities of an account manager

How an account manager builds and maintains customer relationships

What practical customer success tools an account manager has access to and how they use them

Why your teams need this course

This course is perfect for people who work to ensure customer satisfaction. They’ll learn about the responsibilities of an account manager, learn how they build and maintain customer relationships , and see what tools they use to do their job efficiently.

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The CPD Certification Service is the world’s leading and largest independent accreditation organization for professional development courses across all industry sectors.