Duration: 10'

ChatGPT and Marketing

Train your employees on how to use ChatGPT for marketing material, craft prompts for content and spoken material, and understand its limits.

Skills covered:

Content Management
Copywriting
Digital Literacy
Prompt Engineering

Course overview

Creating marketing content, such as copy or podcast scripts, can be time-consuming and challenging. So, why not let ChatGPT undertake the demanding tasks, while your marketing team focuses on simpler activities, such as recording the podcasts? While it can’t fully automate the marketing department’s role, ChatGPT can be a useful tool for marketing.

This course will guide your employees on how they can and can’t use ChatGPT in their marketing. It’ll also show them how to write effective prompts for writing marketing content and spoken material, like podcasts. Each video will cover a specific topic, so they can choose exactly what they want to learn, at a pace that suits them.

What’s covered

The uses and limitations of ChatGPT to create marketing material
Writing effective prompts to use ChatGPT to write marketing content
Writing effective prompts to use ChatGPT to write spoken material

Why your teams need this course

This course is perfect for marketing professionals, content writers, copywriters, and content marketing professionals who want to explore ChatGPT as a tool in their work. To get the most out of this course, they’ll need access to a computer and ChatGPT Plus.

Accredited by CPD

TalentLibrary is recognized as reaching the standards and benchmarks required by the Continuing Professional Development (CPD) Certification Service.

The CPD Certification Service is the world’s leading and largest independent accreditation organization for professional development courses across all industry sectors.

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