Growth Product Management
Train your employees on the role of a growth product manager, when it’s the right approach and steps to become one.
Course overview
Why wouldn’t product managers want to be growth product managers? Everybody loves growth, right? Well, growth product management isn’t always right for a product or business. But when it is, it’s like rocket fuel for product success. So, how do they know when it’s right for them and how to officially add “growth” to their job title?
Growth product managers have a specialist role within product management. They have a laser-sharp focus on metrics like user acquisition, retention, and monetization. Signs that growth product management is the best approach for the product include high churn rates and complex user journeys, for example. And learning how other teams contribute to growth is just 1 way for product managers to support their journey to becoming fully-fledged growth product managers.
What’s covered
- The role of a growth product manager
- Identifying when growth product management is the right approach
- The steps to become a growth product manager
Why your teams need this course
This course is for product managers who are considering growth product management to boost the success of their product or evolve their career. They’ll discover the skills a growth product manager needs and the responsibilities of the role. And they’ll also learn how to recognize when to use growth product management and how to make the role their own.
Accredited by CPD
TalentLibrary is recognized as reaching the standards and benchmarks required by the Continuing Professional Development (CPD) Certification Service.
The CPD Certification Service is the world’s leading and largest independent accreditation organization for professional development courses across all industry sectors.
Other courses in this collection
Technical Product Management
Train your employees on the role of a technical product manager, when to use this approach, and the steps to become one.
Feature Product Management
Train your product managers on the role of a feature product manager, when to use this approach, and the steps to become one.
Gathering Effective Feedback
Train product managers on gathering effective feedback, prioritizing it, and using it to define product initiatives and the product roadmap.
