Qualifying Your Lead
Train your sales teams on lead qualification and it’s importance and how the BANT framework can inform their research.
Course overview
Have you ever generated a hot new lead only to realize you’re barking up the wrong tree? Not every customer’s going to be interested in your product, or even have the budget or authority to complete a sale. Gathering this information early on can help you avoid wasting time and alienating customers.
Qualifying a lead is the process of working out the likelihood of a lead becoming a customer. Not every lead is worth pursuing. Taking the time to qualify a lead can help you streamline the sales process. It puts you in the driving seat, proving you know your stuff and understand your customer’s needs. This course will show you how.
What’s covered
- How to qualify leads for increased efficiency
- The 5 steps to effectively qualify a lead
- How to Utilize the BANT framework as a means of researching a lead
Why your teams need this course
Its important to get a business relationship off to a good start. Qualifying a lead can help do that. In this course, sales representatives, managers, or executives will learn the importance of qualifying leads, the 5 steps needed to qualify a lead, and how the BANT framework can inform their research.
Accredited by CPD
TalentLibrary is recognized as reaching the standards and benchmarks required by the Continuing Professional Development (CPD) Certification Service.
The CPD Certification Service is the world’s leading and largest independent accreditation organization for professional development courses across all industry sectors.
Other courses in this collection
Networking in Sales
Train sales reps, executives or managers on networking best practices as well as using social media to gain more prospects.
Time Management in Sales
Train your sales teams on time management. Show them how to plan a time-management system to help increase their productivity.
Sales Dashboard and Analytics
With this course sales representatives, executives, and managers, will explore the most important metrics to have on their dashboard, who needs to track what, and how to track metrics successfully.
