How sales training helps teams meet and beat sales quotas

Arming your teams with the right knowledge, tools, and techniques to explode sales and revenue isn’t easy. But the right software can make a difference. Discover how TalentLMS helps on the road to success.

How an LMS supports sales training

Online training software makes it a breeze to offer the kind of training that makes sales teams great. No matter the size or type of organization, a learning management system (LMS) offers big perks for businesses.

Automate training processes

Spend more time figuring out what your people need, and less time on repeatable tasks.

Reduce disruptions

Help your sales teams get back to work faster with web-based classes available on-demand and on their schedule.

Uninterrupted training

Connect with your favorite CRM to streamline both training and business processes.

Lower training costs

Reduce travel, venue, and instructor expenses by bringing training online where it can be used time and time again for no added cost.

Achieve online sales training success with TalentLMS

TalentLMS is designed to help every aspect of your sales training succeed. It’s easy to use, fully-loaded with features, and comes at a price that’s actually fair. Now, success is measured by more than ticking the training box. It’s measured by performance.

  • Easy content-builder

    Make it simple to create and edit courses as your product or services change.

  • Engaging gamification

    Make learning addictive and improve training outcomes with points, badges, and leaderboards.

  • Track results

    Have expert reports at your fingertips to spot your star sales talent and deliver more specialized training.

  • Integrate with Salesforce

    Offer just-in-time training and uninterrupted user experience with the Salesforce integration.

  • Practice sales pitches

    Use built-in audio and video assessment tools to practice and give feedback on sales pitches.

  • Many ways to connect

    Encourage your sales team to exchange ideas in forums and keep staff on schedule with personal messages and a calendar.

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What success sounds like

Now, [salespeople] feel more in touch with the brand because they’re receiving this training on a regular basis. For us, it’s been very helpful.ANDREW GREENE|isuzu@2x

Fits all types of training

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What is sales training?

In sales training, organizations educate their staff to improve their ability to sell more effectively. A useful training program should sharpen sales skills, develop interpersonal skills for better client relationships, and raise the rate at which sellers close deals.

To deliver effective sales training, organizations should focus on developing their own custom sales training program. To help agents reach their full selling potential, your program should include standard sales skills training as well as product- and organization-specific training.

By arming sales teams with the knowledge to understand the product inside out and the skills to persuade customers, you’re setting them up to exceed expectations.

But sales training can only take a team so far. For even better outcomes, savvy businesses implement a sales enablement program.

What is sales enablement?

While sales training refers to the specific process of education, sales enablement refers to a structured and comprehensive training solution that empowers the entire sales team from beginning to end.

A sales enablement strategy includes onboarding, ongoing training, as well as a framework to get the team from the point of the first contact, through to pre-sales prospect engagement and post-sale communication.

Better sales begin with sales training. But bigger, better, and more consistent sales only happen as part of a sales enablement strategy.

The benefits of sales training:
  • Sales teams are equipped with the tools to increase the number of wins they achieve relative to the number of leads that come in.

  • A properly trained sales rep is less likely to leave an organization, lowering turnover and associated recruitment costs.

  • Sales training delivered company-wide creates a more sales-focused culture, bringing in more revenue.

Types of sales training by position

Every salesperson, no matter their experience, can improve their technique. Successful companies use targeted training to get the most value out of their sales training and deploy training based on employees’ positions in the sales team. This is often split into two types of sales training programs: sales management training and sales rep training.

  • Rep training

    Sales representative training ensures reps are highly knowledgeable on the product they’re selling as well as masters in the art of selling.

  • Management training

    Sales management courses equip managers and supervisors with the skills they need to plan, direct, and motivate their sales teams.

Examples of sales training

One of the most sophisticated ways to capitalize on the benefits of sales training is to employ it across an entire organization, no matter the team, industry, or market you’re serving. And whether you’re selling a product or service, corporate sales training activates growth.

  • Software sales training

    In the software as a service (SaaS) arena, sales training that focuses on practical skills, like demo training, gives your team a competitive edge.

  • Retail sales training

    With a singular focus to make the sale, sales training in the retail industry is crucial to turn browsers into buyers, increase the average ticket size, and keep customers coming back.

  • Hotel sales training

    Have expert reports at your fingertips to spot your star sales talent and deliver more specialized training.

  • B2B sales training

    Organizations that invest in B2B sales training build more productive and more efficient sales forces who outmanoeuvre the competition.

  • Pharmaceutical sales training

    In the pharmaceutical industry, sales training keeps teams up to date with the latest advancements and studies so sales reps are armed with the right information at the right time.

  • Insurance sales training

    In a complex market like insurance, sales training helps sellers and leaders stay fresh and customer-focused.

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